SEO for Serviced Accommodation: Be found without paying for every click.
SEO for serviced accommodation: the locations you operate in, the stays you offer and the landlords you want to reach.
The problem
The OTAs own the first page.
- 01
Search your own city and the results are listings sites, not operators.
- 02
Your website has one page trying to rank for every location and every type of stay.
- 03
Nobody is looking at what guests and landlords actually search for.
The solution
Pages for real searches.
We build the site structure and content around how people search for accommodation and for operators.
- Location pages
- A proper page for each area you operate in, written for the guest looking there.
- Stay types
- Corporate, contractor, relocation, leisure: each with its own page and its own intent.
- Technical SEO
- Speed, structure, metadata and indexing, so search engines can read every page.
- Landlord search
- Content for owners searching for management in your area.
Process
How it works.
-
Audit
Where you stand now: technical health, content and current visibility.
-
Plan
The searches worth winning and the pages needed to win them.
-
Optimise
Fix the foundations, then build and improve pages.
-
Report
Plain-English reporting on visibility, traffic and enquiries.
What’s included
- Technical SEO audit
- Keyword and search-intent research
- Location and stay-type pages
- On-page optimisation
- Google Business Profile guidance
- Regular reporting
Benefits
- Traffic you own
- Visitors who arrive on your site, not on a listing you rent.
- Compounding value
- A page that ranks keeps working long after it is written.
- Landlord visibility
- Owners find you when they look for an operator.
Questions, answered.
How long before SEO shows results?
SEO is a long-term investment. The initial set-up is usually completed in the first month and results build over the months that follow.
Do you guarantee rankings?
No. Nobody can honestly guarantee a position. We commit to the work, report on it clearly and adjust based on what the data shows.
Do I need a new website for SEO?
Not always. We audit the current site first and tell you whether it can be improved or is holding you back.
Start growing
Let’s build your growth system.
Tell us about your properties and where you want the business to go. We will show you what the system looks like for you.